For Looka, a global AI-powered design tool that helps entrepreneurs and small businesses bring their brands to life, I built a new social media identity tailored to their core audience: young, entrepreneurial-minded creators. The goal was to translate Looka’s approachable yet professional brand into a visual and content-driven strategy that would resonate across platforms.
Through a series of campaigns, I developed graphics and content that promoted Looka’s blog articles in a way that felt dynamic, shareable, and relevant. By blending bold visuals with a clear brand voice, the campaigns not only drove traffic to Looka’s educational blog content but also strengthened the brand’s connection with its growing community of entrepreneurs.
