For Looka, a global AI-powered design tool that helps entrepreneurs and small businesses bring their brands to life, I built a new social media identity tailored to their core audience: young, entrepreneurial-minded creators.
The goal was to translate Looka’s information-heavy content into a strategy that would visually resonate across platforms.
Through a series of campaigns, I developed graphics and content that promoted Looka’s blog articles in a way that felt dynamic, shareable, and relevant. By blending bold visuals with a clear brand voice, the campaigns not only drove traffic to Looka’s blog content but also built trust with potential paying clients.