For Looka, a global AI-powered design platform, I created their very first piece of gated content: an interactive workbook designed to guide entrepreneurs in building out their brand and logo design. This resource was thoughtfully crafted to support entrepreneurs who lack the design skills to create their own branding—making the process approachable, creative, and confidence-boosting.
By blending strategy with interactivity, the workbook not only provided practical brand-building guidance but also became a powerful lead generation tool for Looka. It attracted and engaged their global customer base of young, contemporary entrepreneurs while reinforcing Looka’s position as a trusted partner in helping people create brands they truly love.
